Justice FCU to Implement Full-Service Credit Processing Solution from PSCU Financial ServicesCreditAbility™ Platform Will Enable Coordinated Promotions, 24 x 7 Member SupportSt. Petersburg, FL, Nov. 8, 2006 – Justice Federal Credit Union of Chantilly, Va., wanted to increase credit cardholder member loyalty, but its existing solutions were not attracting top-of-wallet status from its members. So the credit union decided to switch to the full-service CreditAbility™ program from PSCU Financial Services in 2007. “Our Visa program serves several affinity groups. The flexible CreditAbility program will equip us with better management of these individual card programs and the ability to offer timed, coordinated promotions that attract attention, increase acquisition and usage rates and build loyalty to our card,” said Cindy Kenny, Executive Vice President, Justice Federal Credit Union. The credit union, which has 16,500 credit cardholders, will use PSCU Financial Services’ award-winning contact centers to provide 24 x 7 service, including chargebacks and disputes. “Outsourcing member service to an experienced and professional staff allows us to offer around-the-clock support for the first time. We can reallocate our service staff to other needed tasks, and avoid the expense of expanding our staff and coming up with the physical space required to house them,” notes Kenny. She adds that her team felt it needed industry-leading solutions and broad-based credit market expertise to build growth in this extremely competitive market. “It’s not enough to have a great product, you have to be able to launch innovative marketing programs and target these promotions to selected member segments. PSCU Financial Services will help us build a growing, profitable card program that simultaneously delivers better value to our membership.” “Our comprehensive CreditAbility program and award-winning member support equips credit unions to grow their credit portfolios, even when competing with local and national card issuers. Our specialists also work with credit union executives to develop promotions and marketing materials that deliver greater member satisfaction and loyalty,” said John Pembroke, Executive Director of Marketing & Product Development, PSCU Financial Services. About Justice Federal Credit UnionJustice Federal Credit Union has assets of $400 million and 43,000 members. It is open to employees of the U.S. Department of Justice, its employees, affiliated groups and family members. For more information, visit: www.jfcu.org.About PSCU Financial ServicesAs a non-profit cooperative, PSCU Financial Services is owned by more than 500 member credit unions representing over 10 million cardholder accounts and more than 390,000 online bill payment subscribers. Its Contact Center services more than 10 million inquiries a year. PSCU Financial Services maintains its headquarters and Eastern operations center in St. Petersburg, Florida. The company is also supported by a West Coast operations center based in Phoenix, Arizona. PSCU Financial Services is the nation's largest Credit Union Service Organization (CUSO). Established in 1977, the company provides a broad array of cost-effective, high quality financial services that include credit, debit, ATM, prepaids, bill payment, lending and contact center solutions. PSCU Financial Services uniquely offers its members a full range of processing options, any combination from full service to in-house pass through processing for credit, debit and ATM transactions. As the leader in the credit union industry, the company offers gateway access to national and regional networks. It also provides full function ATM terminal driving services. For more information, visit the company's Web site at www.pscufs.com.Top |
