A Case for Prepaid

A Case for PrepaidThe trend toward a “cashless society” continues, and prepaid cards, especially those for gift-giving, are part of card-based transactions displacing paper-based ones. Credit unions with prepaid card programs are in a prime position for profiting from this growing market.

“A Case for Prepaid Cards” presents a snapshot history of the prepaid card market, along with information on:

  • Current and potential consumers (i.e., use of prepaid cards as gateway products to “underbanked” population)
  • Uses for prepaid cards (gift-giving, household expense budgeting, etc.)
  • Prospective revenue benefits to credit unions
  • Best practices for prepaid card programs
  • PrepaidChoice®—a one-stop program solution

Keep your credit union moving with the times.

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